Eco-friendly fridge magnets, made in Australia

What makes a fridge magnet eco-friendly?

A standard promotional fridge magnet is a simple thing: a printed sheet on top, a protective film over the print and a flexible rubber magnet underneath, usually sent out wrapped in plastic. Every one of those layers uses raw material and energy, and in a conventional magnet most of that material is new.

Eco-friendly fridge magnets keep the same shape, the same full-colour print and the same job on the fridge door. What changes is the material in each layer and the way the magnet is made. At Green Magnets we looked at every part of the product and swapped in a greener option wherever we could do it without making the magnet any less useful.

The result is a magnet that looks and works like the ones your customers already know. The difference sits in the materials list and in the factory that produces it, and we're happy to show you both.

Layer by layer: what goes into a Green Magnet

Here is exactly what we use, and what each change means in practice.

100% recycled paper

Your design is printed on paper made entirely from recycled fibre, so no newly harvested pulp goes into the printed face of the magnet. Logos, photos and small text still print crisply, which matters when the whole point of the magnet is to be read.

A plastic-free, biodegradable laminate

Conventional magnets are usually sealed with a plastic film to protect the print. Ours are covered with a plastic-free, biodegradable laminate instead. It does the same practical job of protecting your design from fingerprints, splashes and everyday handling in a busy kitchen, without putting a plastic film on the front of the magnet.

A magnet with at least 30% recycled content

The flexible rubber magnet that holds everything to the fridge contains at least 30% recycled material. That cuts the virgin material in the heaviest layer of the product while keeping the grip people expect from a fridge magnet.

90% renewable energy from our own solar

Our factory runs on 90% renewable energy, generated by solar power on the factory itself.

100% recyclable packaging, no plastic

When your order ships, it goes out in 100% recyclable packaging with no plastic. There's no shrink wrap or plastic bag to deal with when the box lands on your desk.

Why a long-kept magnet is a lower-waste promotion

Every promotion uses some material. The more useful question is how much use you get out of that material. A flyer that goes from the letterbox to the bin on the same afternoon has spent its paper and ink on a few seconds of attention. A magnet that people keep on the fridge keeps working for as long as it stays there.

Useful magnets tend to stay. A calendar, a notepad holder, a list of after-hours numbers or a season draw gives people a reason to keep it within reach, and many households hold on to a magnet like that for the whole year. Each time someone checks a date or looks up a phone number, your name is in front of them again, with no second print run.

That's why we think the greenest promotional magnet is one designed to be kept. Choose a format that does a job, print it on lower-impact materials, and you get more value from less stuff. It's sustainability in a practical form: fewer pieces printed, more use from each one.

What you can order

The whole Green Magnets range is made with the same eco materials, from small die-cut shapes up to a full A4 sheet. A few of the most popular formats:

• Calendar magnets in DL (210 x 97 mm), A6 (105 x 148 mm) and A5 (210 x 148 mm), plus DL and A6 house shapes. These are the go-to choice for calendar magnets 2027.
• Business card magnets at 90 x 54 mm with round or square corners, plus an extra long 60 x 120 mm card, an A7 size and a house-shaped business card.
• House shaped magnets from a mini 50 x 60 mm house up to DL size, along with house-shaped notepad holders.
• Die cut shapes including a car, van, van with a ladder, truck, tooth, apple and shoe.
• Circles, ovals and squares, with circles from 50 mm to 90 mm, a 62 x 87 mm oval and squares up to 95 x 95 mm.
• Notepad holder and photo frame magnets, with or without a generic notepad, and photo frames in two sizes.

Every product page lists the exact size and has a downloadable print template, so you can see precisely what you're getting before you ask for a price.

How ordering works

We've kept ordering simple, and nothing is paid up front.

1. Choose a magnet. Open any product page and pick a quantity.
2. Get your price. Tell us whether you'd like free artwork, add your details, and your price arrives by SMS straight away. The page shows it too, under "View your price now", with an Order now button.
3. Order online. There's no payment to place your order.
4. Design it with us. Our designer contacts you within 24 hours and works with you, with unlimited changes, until you're 100% happy. Already have artwork? Download the PDF print template from the product page and supply your own.
5. Approve, then pay. When you approve your design we send an invoice. There are no cancellation fees.
6. Delivery. Your magnets go through 7-day express production and are delivered free Australia-wide, arriving within 7–10 days of approval and usually in 3–7 days.

The full walkthrough, with screenshots of each step, is on our how to order page.

Made in our own Sydney factory since 1994

Green Magnets is the sustainable range from Clever Fridge Magnets, which has been making promotional fridge magnets in Australia since 1994. Every Green Magnet is printed, laminated, cut and packed in our own factory in Prestons, Sydney.

Making our magnets in our own factory means we choose the materials ourselves. We select the recycled paper, the laminate and the magnet stock, and the solar power on our factory runs the machines. It also means you're dealing directly with the people who make your magnets, on 1300 79 79 79 or at [email protected].

You can read more about how the range came about on our story page.

End of life: an honest answer

People often ask whether Green Magnets can be recycled. The straight answer is that a finished fridge magnet combines several materials bonded together, and most kerbside recycling services don't accept magnets. Rules differ from council to council, so check with your local council before putting one in the recycling bin.

We don't claim our magnets are recyclable or compostable, and we won't. What we can say is that each one is made with less virgin material and less plastic than a standard magnet: recycled paper on the front, a plastic-free laminate, at least 30% recycled content in the magnet itself and no plastic in the packaging.

The bigger lever is how long a magnet gets used. One that stays on the fridge and is checked every week spreads its footprint over a long working life. That's why our designers put so much effort into helping you create something people want to keep.

Eco-friendly magnets for every kind of organisation

Green Magnets are used by all sorts of Australian organisations that want promotional magnets with a smaller footprint. Real estate agents use calendars and house shapes to stay in touch with their patch. Tradies hand out van and truck shapes with their call-out numbers. Dental and health practices choose tooth shapes and appointment cards. Councils print bin collection calendars, and schools and clubs share term dates and fixtures.

If your business has sustainability targets and you're weighing up green promotional products, our page on sustainable promotional products explains what to look for and how a fridge magnet stacks up.

As for cost, Green Magnets are priced competitively with standard fridge magnets, so going greener needn't stretch the budget. Open any product page to get your price by SMS in seconds.