Calendar magnets have been a favourite with promotional magnet buyers for years, for a simple reason: people use them every day for a whole year. A well-designed 2027 calendar magnet puts your name in front of a household each time they check a date. Here's how to plan yours, from timing and size to getting it onto local fridges.
Why calendar magnets work
Most marketing asks for attention. A calendar magnet earns it. It has a clear purpose, it stays relevant from January to December, and it lives somewhere people look many times a day. Your branding sits beside the dates, so the reminder happens naturally without anyone having to keep your flyer or remember your name.
When to order your 2027 calendar magnets
Work backwards from the day you want the magnets in people's hands. Allow time for:
- Design. Our designer contacts you within 24 hours of ordering. How long design takes depends on how quickly you review and request changes.
- Production and delivery. Production is 7-day express, and magnets arrive within 7–10 days of you approving the design, usually in 3–7 days. Delivery is free Australia-wide.
- Distribution. Leave yourself time to organise a letterbox drop, a mail-out or an event.
If you want calendars landing in early January, ordering in November or early December gives you comfortable breathing room around the holiday period. Calendars that go out a little later still do their job, since there's plenty of the year left to run, but earlier means more months on the fridge.
There's no payment to place an order and no cancellation fees. You pay once you approve your design.
Sizes that suit a calendar
Twelve months of dates need room to be readable. These are the sizes that work well in the calendars collection.
DL (210 x 97 mm)
Tall and slim, the DL calendar magnet suits a year planner laid out in a column, with your branding at the top or bottom. It's a natural fit for DL envelopes and letterbox drops. Round or square corners.
A6 (105 x 148 mm)
An A6 magnet is compact and easy to post. The dates are smaller, so keep the layout clean and the extras minimal. Choose round or square corners, or the A6 house shape at 100 x 145 mm.
A5 (148 x 210 mm)
The A5 calendar magnet gives you the most generous layout in the calendar range. There's space for the full year, public holidays or school terms, a photo, and your contact details without crowding.
House shapes
For real estate agents and property businesses, a house-shaped calendar is instantly on-brand. Options include the DL landscape house at 97 x 208 mm, a DL portrait house at 97 x 204 mm, a DL house portrait at 210 x 97 mm and the A6 house at 100 x 145 mm. See more on real estate magnets.
What to put on a 2027 calendar magnet
- All twelve months, clearly. Dates should be readable from a short distance.
- Relevant extras. Public holidays or school terms for your state if they suit your audience. Check them against official sources before you approve the design.
- Your brand and one main contact. A logo, a phone number and perhaps a website.
- A short call to action. "Call for a free appraisal" or "Book your service" is enough.
- Breathing space. Resist the urge to fill every corner.
If you'd like help, choose free artwork and our designer will lay out the calendar for you, with unlimited changes until you're 100% happy.
Getting calendars onto fridges
Letterbox drops
A flyer is read once. A calendar magnet in the letterbox gives people a reason to keep what you sent. Agents, local trades and community groups use DL and house shapes to cover a target area at the start of the year.
With invoices and statements
Slip a calendar into the envelope with an invoice, statement or end-of-year letter. It reaches people who already know you and is a gentle prompt for repeat business. This works well for trades, accountants, vets and service businesses.
At events and on the counter
Markets, school fetes, sports club sign-ups and community days are good places to hand out calendars. A small pile on the counter of a shop or practice works too.
Hand-delivered to key clients
For your most valued customers, dropping off a calendar in person with a quick thank-you is a warm way to start the year.
A greener calendar for 2027
A calendar magnet is used all year, so it makes sense to make it with lower-impact materials. Green Magnets are printed on 100% recycled paper with a plastic-free, biodegradable laminate, use a magnet with at least 30% recycled material, are made with 90% renewable energy from solar power, and are packed in 100% recyclable packaging with no plastic. Read more about our eco-friendly fridge magnets.
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Frequently asked questions
When should I order 2027 calendar magnets?
Work back from your distribution date. Allow time for design, then 7–10 days from approval for delivery (usually 3–7 days). For early January distribution, ordering in November or early December gives you plenty of room.
Which size is right for a calendar magnet?
DL suits a column-style year planner and envelopes. A6 is compact and easy to post. A5 gives the most room. House shapes suit real estate and property businesses.
Do I pay before the calendar is designed?
No. There's no payment to order. You pay once you approve your design, and there are no cancellation fees.
Can the designer create the calendar for me?
Yes. Artwork is free, our designer contacts you within 24 hours of ordering, and you can request as many changes as you need.